Economy Proofing Rural Business:Better Marketing Means More Money by Ellie Winslow

Welcome to Living Beyond the Sidewalk

Economy Proofing Rural Business:
Better Marketing Means More Money

About the Book:

The final book for creating more self-sufficiency at your small farm or homestead. This book really stresses relationship building and persuasion because that’s how you get self-sufficiency and independence from your rural business! Then it supports your lifestyle.

Here's an excerpt from the Introduction:
Here’s what’s ironic. Marketing's foundation principles are in fact about persuasion and building good relationships. So the ideas and strategies in this book actually have a much broader application than just for small farms, homesteads and back-to-the-land folks.

If you have to support yourself, or get along with other human beings, you will often need persuasion and relationship skills. The words “marketing” and “persuasion” are actually interchangeable with “relationship.” This book also contains a few ideas that are just about feeling better and improving attitudes. That ultimately impacts relationships and persuasion, too.

95 short chapters in six sections:
Marketing’s Magic Principle
Nuts and Bolts
Copywriting - The Salesman at the Keyboard
Retail - In-person Selling
Attitudes and Your Success
Short Subjects-Tips

Comments From Readers

Money Back Guarantee: if you are not totally satisfied, return it within 30 days for a courteous refund.

"Get All 3 Marketing Books ~ Save $13!"

You get all of this for $75 (includes postage):

Marketing Farm Products
Growing Your Rural Business
Economy Proofing Rural Business

Shipping only to addresses in the U.S.
For shipping to other countries, email Ellie.

"We have sold seven alpacas since I read your books and did the consulting work with you on website copy changes. That was the end of August, and we exceeded the dollar amount we set as a goal at that time in these last four months. Thank for that ... Thanks, too, for a great and fun day on Saturday. It was wonderful to hear you speaking about things I had read in your books!"

"Get All 3 Marketing Books Plus
All the Audio CD sets ~ Save $48"

$175 (includes postage):

Marketing Farm Products
Growing Your Rural Business
Economy Proofing Rural Business
Half Day Workshop (3 CDs)
Afternoon Session of All Day Workshop (3 CDs)
One hour of consulting

Free shipping only to addresses in the U.S.
For shipping to other countries, email Ellie.

Ellie Winslow

About the Author

Economy Proffing Rural Business: Better Marketing Means More Money

Shipping only to addresses in the U.S. For shipping to other countries, email Ellie.

Hardcopy Book
8-1/2" x 11",
140 pages,
Spiral bound, soft cover
Priority Mail:
$23.00 + $5.00 s/h

E-book: $16
For those who would like the pdf format book emailed to them. Please provide an email address that will accept big files.

You may also purchase by check or money order by postal mailing it to:
Ellie Winslow
914 Gillespie #18
Spring Valley, CA 91977

Comments From Readers:

"First, I would like to say that I recently purchased your "Economy Proofing Rural Business" book and have found it to be very, very helpful. I wish I had this book many years ago!!"

"I just wanted to let you know that hardly a day has passed during this past year that we have not read from one of these books. Your writing is easy to understand and your suggestions (*advice) is awesome. I'm not just being nice Ellie.. Your books are very informative and have helped these two ol' gals more than we can say. Thank you so much for making our life better via your knowledge and writings. We appreciate all of your efforts to help us raise our Kiko Goats to the best of our ability."

"Thank you, Ellie for trying to help people who are shooting themselves in the foot."

"I'm a book owner, newsletter reader, and big fan of your marketing advice. I'm already seeing results."

"You have no idea how good you are! As an educator I stayed in class and earned a B.S., M.A. a fist full of professional designations and all of the PhD except the final dissertation - but I can’t write anywhere nearly as well as you do! ! YOU ARE TERRIFIC! Those of us who love country living (and use a few acres profitably) read BeyondTheSidewalk.com to help keep up with profit making ideas. Beyond that, it’s fun! Please excuse me now while I head to town and the bank. We sold more animals this week and I’ve got to make a deposit!"

"The first thing I noticed is that you KNOW HOW TO WRITE and you do it well....which spoke volumes to me about your professionalism. Crisp, clear information that doesn't veer from your purpose--selling your products and services."

"I'm really impressed with how she tailors universal marketing skills to work specifically for small farmers and their farm products. If you are interested in picking up some good tips on how to market your sheep and sheep products, I can recommend her."

"Besides having great marketing advice, you have a wonderful gift with language : you state things clearly, and are gently inspiring with everything you write."

"I think following this material has been a gentle way to re-motivate for the more active selling season. I have already gotten two of the books, but this always hits home and really has an impact. I think the work you are doing goes way beyond teaching folks how to market, you are teaching them (or reminding the them) how to live happy effective lives."

Last modified: January 24, 2012

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